Day 8: Types of Content to Share

Welcome to Day 8 of our 30-day series on mastering social media and video for your business! Today, we’ll talk about the different types of content you can share on social media to keep your audience engaged and showcase your skills.

Key Highlights:

• Diversifying Content: Learn the importance of sharing various types of content to maintain audience interest and engagement.

• Effective Content Types: Explore six effective types of content to share: Portfolio Highlights, Behind-the-Scenes Content, Tips and Tutorials, User-Generated Content, Personal Stories, and Promotions and Offers.

Types of Content to Share:

1. Portfolio Highlights: Showcase your best work and include client stories or testimonials to add a personal touch and build credibility.

2. Behind-the-Scenes Content: Share your process, setup shots, and fun moments during a shoot to humanize your brand.

3. Tips and Tutorials: Position yourself as an expert by sharing educational content related to your industry.

4. User-Generated Content: Feature your clients' photos and stories to build trust and community.

5. Personal Stories: Share your journey and experiences to connect with your audience on a deeper level.

6. Promotions and Offers: Announce special promotions, discounts, or offers to attract new clients and encourage bookings.

Action Items:

1. Brainstorm one piece of content for each category.

2. Plan how to incorporate these posts into your content calendar.

3. Share one of your content ideas in the comments below.

By the end of this lesson, you’ll have a diverse content plan that keeps your feed dynamic and interesting, helping you connect with your audience in various ways. Join us tomorrow as we dive into planning your content calendar to ensure a consistent and engaging posting schedule.